Wednesday, September 23, 2015 |
The function of a website is not limited to being an information bank. So we have some Essential tips on Web Designing . Today, providing users with information and details about the brand and its products and services is only a part of its functions. It is not limited to it. Today, websites have a larger role to play in the context of online marketing.
A major chunk of the websites development and designing today are for commercial purposes. There are very few non-profit sites. Even when they are there, the purpose of the website is not much different from the commercial ones, except for the business aspect.
In a nutshell, website designing is not a job that you do with blinders on! Web designers have to be perceptive of the function of the website and cover all its aspects. According to the web designers at our end in Complete Web Graphics or CWG, that is what makes the job more challenging.
There are must-haves of web designing today. These features have to be there in every single website. The first one is the regard to usability. You will find tons of articles and blogs holding forth on the usability factor of a website. But you will be surprised at how few of them actually pay any attention to it while web designing .
For example, users are repelled by a cluttered design on the site. The need to emphasize often leads to packing in too much in too little space. Web designers cannot make use of vacant or white areas on the web page to drive focus on some core marketing messages. With too many catchlines competing for attention, all of them lose their significance! You get a website that looks like an untidy desk.
The second important factor of web designing is security. In the web building stage, security of data for the users as well as the brand is important. You need a robust backend to ensure that the personal information of users remain protected. You need a competent team to handle this job for you.
How about the need to integrate your website to social media networks? Web designs have to make space for social media buttons and plugins. This will help users to share web pages on their social profiles like Facebook and Twitter. No user will bother to share unless you provide them with the option to do so easily.
Our designers at CWG can never stop emphasizing the need for social media integration for a website. It is as important as the other must-haves mentioned here.